Creatives - Content Creation for Ads (Beginner)

• The Best techniques to find micro-influencers/content creators in your niche
• A proven recipe for top-performing video ads.
• Create a solid creative brief and communication process for your content creators
• Learn how to use the best and easiest softwares/apps for content creation
• Proven recipe on how to make top performing images ads
• Content Recycling: how to re-use content

This first part of this coaching program introduces you to the User Generated Content (UGC) concept and how to use it specifically for your business. We provide you with examples from your industry, then show you the different ways you can obtain UGC, quite simply without experience.

We then teach you the most important elements of a top-performing creative for video and single images ads. We cover the caption’s best uses, the concept of the «hook,» and many more good practices.

We teach you the most relevant ways for you to find micro-influencers in your niche without having to spend a significant amount of $$$.

During this session, we will find together potential content creators and elaborate on the communication and onboarding strategy.

Onboarding content creators is often a continuous process, and a follow-up on the last action items and the content created is necessary to ensure good quality UGC.

In this final session, we show you the best tools and apps for content editing your creatives (videos and images).

You will learn how to use the best and most friendly-user editing tools in the market right now. Nowadays, you don’t need to be a graphic designer or filmmaker to create top-converting content if you know the right tools to use.