The UGC Boutique 🎬
Your Destination for Authentic, High-Impact UGC Videos
- Unique Structures & Hooks
- Creative Edge with Results
- $500k+ Ad Spend, Proven Results
What is UGC?
User-generated content (UGC) refers not only to content created by users and customers but also to a style that appears “homemade” and authentic. This approach ensures that ads don’t look like traditional ads, making them more relatable and trustworthy. Despite their lower production cost, classical high-end production videos are outperformed by UGC. UGC performs exceptionally well because audiences perceive it as genuine and credible, leading to higher engagement rates, increased trust, and, ultimately better conversion rates.
But that being said, without the right techniques and processes, it’s also very easy to do the wrong thing. Your clients need the proper guidance to create great creatives, and you need to know the recipe for top-performing content.
Why you should go with me
Before I began creating UGC videos, I spent nearly 10 years as a paid media manager and consultant. I developed an expertise with Google Ads, Meta Ads, and TikTok Ads. This extensive experience has given me a deep understanding of what works and what doesn’t in advertising. I’ve learned the nuances of various advertising platforms and how to tailor content for maximum impact.
Unlike many video creators, I don’t come from a video editing or design background. My focus isn’t on creating «art», but on crafting ads that truly resonate and drive conversions. I can confidently say that my ads consistently outperform high-end videos that cost at least 5X the price. Why? Because, unlike traditional video agencies stuck in old television-era thinking, I’ll deliver you authentic ads that don’t look like ads, so they can connect with your audience.